Facebook Watch lines up news shows from CNN, Fox, Univision

07 Juin, 2018, 14:25 | Auteur: Christine Menetries
  • Facebook Watch lines up news shows from CNN, Fox, Univision

In a blog post, Head of News Partnerships Campbell Brown described this as an extension of the company's announcement in January that it would prioritize meaningful social interaction over publisher content.

The shows, which will be financed by Facebook and appear there exclusively, are part of the social media company's effort to restore user trust in the wake of misinformation scandals and fix its tenuous relationship with the news industry.

Facebook's video platform is set to host new shows featuring some of the biggest names in cable news, including CNN's Anderson Cooper, Fox News's Shepard Smith and Univision's Jorge Ramos. ABC's "On Location" will feature ABC News journalists and will be prepared to go live during major breaking news events.

Brown declined to say how much Facebook is paying for the shows.

Facebook said the launch of news shows was also aimed at offering its members "trusted" content following concerns that the platform was used to spread misinformation.

The California-based social network is also testing a "Today" section dedicated to "breaking and important news" from local publishers, officials and organisations, according to Hardiman.

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A new feature on Facebook will air original news programming from anchors from CNN, Fox News and Univision.

Facebook's relationship with the news industry has been complicated.

Abby Huntsman will anchor the weekend newscast, while Facebook also enlisted ABC, CNN, Mic, Univision and a handful of smaller outlets to provide similar content. The shows will appear in Facebook's Watch video section. "We think about the future of journalism is an experiment we're all in together".

On the business side, Facebook has turned to video as a source of advertising revenue as inventory in its News Feed becomes scarce.

Those organizations are hoping that Facebook's vast reach - it has roughly 185 million daily active users in the United States - will be more successful than their own stand-alone efforts.

"There's been a real effort to down-rank clickbait sensationalism", Brown said.


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