'Great': Trump backs Harley-Davidson boycott

15 Août, 2018, 11:06 | Auteur: Anatole Charbonneau
  • 'Great': Trump backs Harley-Davidson boycott

President Donald Trump said it's "great" that consumers might boycott Harley-Davidson if it moves some motorcycle production overseas.

"So long as the base of ridership declines (in the United States), it will be an uphill battle for (Harley-Davidson), Bernstein analyst David Beckel said in August of a year ago, according to Reuters".

"They've been planning this move for many years now, and its common knowledge in the biker field", Cox said during an interview on "The Evening Edit" on Monday. "Most other companies are coming in our direction, including Harley competitors". "We couldn't be more disappointed". A really bad move!

Trump seemed to reach a truce last month with leaders of the European Union to avert an escalating trade war, agreeing with European Commission President Jean-Claude Juncker to hold back on proposed vehicle tariffs and try to resolve their conflict over steel and aluminum.

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Harley has not commented on Trump's boycott comments. The American motorcycle manufacturer is forecasting the retaliatory tariffs would cost the company almost $100 million a year.

James McMahan, owner of Z&M Harley-Davidson in Greensburg, said most of his customers aren't bothered by Harley-Davidson manufacturing motorcycles in Europe that it sells in Europe. "Great!" Trump wrote on Twitter on Sunday.

The President also said last month his administration was "working with other Motor Cycle companies who want to move into the U.S".

The company announced in June that it may have to move some of its manufacturing operations out of the USA after the European Union imposed retaliatory tariffs on American exports. He is urging Harley-Davidson to seek new leadership that can re-identify with the brand and return to the core of American motorcycle ingenuity.

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