OnePlus 6T : effrayé par Apple, OnePlus avance sa conférence de présentation

22 Octobre, 2018, 19:46 | Auteur: Therese Cote
  • OnePlus 6T : effrayé par Apple, OnePlus avance sa conférence de présentation

Et il était très difficile pour OnePlus de ne pas changer sa date: les nouveaux iPad Pro vont aspirer toute la couverture marketing ce 30 octobre, sans oublier que de nombreux journalistes invités aux deux événements auraient sans doute fait le choix d'Apple. Le constructeur de smartphone chinois OnePlus, connu pour proposer des appareils avec des caractéristiques haut de gamme à un prix abordable, a modifié ses plans. Le tout se prévoit cependant longtemps à l'avance et n'a donc pas de rapport. Finalement, la présentation du OnePlus 6T aura lieu la veille, le 29 octobre, à la même heure.

OnePlus a fait preuve d'une certaine humilité en annonçant, vendredi, l'avancement de sa conférence dédiée au OnePlus 6T un jour plus tôt. "Cela a changé lorsque Apple a annoncé qu'elle organiserait son propre événement le 30 octobre", a expliqué Pete Lau, le fondateur de OnePlus dans un message publié sur le blog de l'entreprise. "Après une réflexion approfondie, nous avons décidé de déplacer l'évènement de lancement du OnePlus 6T à New York au 29 octobre", a déclaré l'équipe OnePlus sur son forum.

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Dans une industrie aux acteurs obsédés par leur image, l'annonce de OnePlus résonne comme un moment de sincérité rare. Le 8 octobre, OnePlus avait donc annoncé un événement pour la dernière semaine d'octobre pensant être tranquille.

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