TikTok's Parent Company May Launch A Music Streaming Service Next Month

19 Novembre, 2019, 15:37 | Auteur: Auguste Feret
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FT reports the unnamed music streamer may debut next month in India, Indonesia and Brazil before opening in the United States.

The TikTok developer will also add a video section in the music streaming app which will consist of short video clips, perhaps sourced from TikTok. The corporate's music streaming service is predicted to be priced decrease than the $10 a month that Spotify, Apple and others cost within the US.

TikTok's success in 2019 is undeniable, and its owner Bytedance is planning to ride the wave further by launching a new music stream app.

ByteDance will be cut-out in its work as it tries to gain a foothold in what is already a highly competitive market. This could be an indication that the music listening app could also bring some of the TikTok features to the table, allowing users to record lip-sync videos.

The TikTok service now has around 1 billion users around the globe, with 80 million downloads in the United States alone.

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SensorTower said that India is the main driver for TikTok's new downloads this year, and the app is also popular in Britain, France, Japan, Australia and Canada, according to App Annie. The U.S.is one of the company's target markets.

Zhu heads viral short video app TikTok, the most recent Chinese-owned target of scrutiny by USA lawmakers. Global players like Spotify, YouTube Music, Apple Music, Google Play Music and Amazon Music, are already present along with JioSaavn, Gaana, Wynk from Airtel, Hungama Music app in the Indian market when it comes to streaming. TikTok claims higher than 1bn customers, which makes it more in style than higher recognized social media platforms Snapchat or Twitter.

Launched just two years ago, ticktock has been downloaded 1.5 billion times, making it the third most downloaded non-game applications this year, after Facebook (FB.O) WhatsApp Messenger and applications, according to research firm SensorTower.

A ByteDance spokesman denied talk of such measures, telling the Journal that an IPO was not the company's focus and moving TikTok's headquarters to Singapore was not under consideration.

"We're always experimenting with new ways to improve the app experience for our users", a ByteDance spokesperson told Tech Crunch.


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