Beaujolais nouveau : les premières bouteilles ouvertes ce mercredi soir

22 Novembre, 2019, 23:19 | Auteur: Anatole Charbonneau
  • Le beaujolais nouveau est arrivé mais il n’a plus le goût de banane. Paris XVe arrondissement

Depuis la fin des années 90, le Beaujolais était plongé dans une profonde remise en question.

Cette année, le breuvage aurait, selon ses premiers goûteurs, un petit goût de fruits rouges. On veut bien sûr vous parler du Beaujolais Nouveau, ce vin primeur qui est produit dans le vignoble du Beaujolais et dont la commercialisation dans le monde entier débute chaque 3e jeudi du mois de novembre. Au cas où vous ne l'auriez pas vu sur votre calendrier, c'est la journée mondiale de la Philosophie à l'Unesco, la journée mondiale de la Télévision, mais c'est surtout la journée de la dégustation du Beaujolais Nouveau 2019. "Ils consomment sans a priori, sont très ouverts", analyse Grégory Large, directeur général du négociant Mommessin et membre de la commission communication d'Inter-Beaujolais.

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Résultat, quand les ventes de vin en France se replient de 2% depuis janvier, les Beaujolais eux enregistrent une hausse de 11%, avance Grégory Large. Le Beaujolais comprend douze appellations: Beaujolais Village et Beaujolais ainsi que dix crus (Brouilly, Chénas, Chiroubles, Côte de Brouilly, Fleurie, Juliénas, Morgon, Moulin-à-Vent, Régnié et Saint-Amour). Ainsi, il s'en vendait 50 millions de bouteilles dans les années 70.

Restent deux incertitudes à l'export. Idem pour les exportations aux Etats-Unis où les taxes douanières sur les vins français ont augmenté de 25%, en raison d'un contentieux avec l'Europe lié au secteur aéronautique. Producteurs, importateurs et distributeurs essayent de s'entendre pour faire en sorte que cette taxe ne se répercute pas sur le consommateur américain, mais ces solutions de court terme ne pourront sans doute pas durer.

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