Colin Kaepernick visits Nike for 'Just Do It' 30th anniversary celebration

07 Septembre, 2018, 08:15 | Auteur: Adelaide Bullion

Umenyiora believed Kaepernick's activism will be remembered much the same way people remember the activism of Muhammad Ali and Rosa Parks.

Kaepernick is the former San Francisco 49ers quarterback who started kneeling during the national anthem to protest police brutality and racial inequality. Unsurprisingly President Trump weighed in as well, saying Nike was effectively sending a "terrible message" by endorsing an "unpatriotic voice", the company alternately feel they are positioning themselves on the right side of history in breaking their silence.

The backlash aimed at Nike stemming from its controversial ad campaign centered around former National Football League quarterback Colin Kaepernick has spread to the collegiate level.

Kaepernick already had a deal with Nike that was set to expire, but it was renegotiated into a multiyear agreement to make him one of the faces of Nike's 30th anniversary "Just Do It" campaign, according to a person familiar with the situation who spoke on condition of anonymity because details of the detail had not been revealed publicly. In addition to James and Williams, it featured Kenyan distance runner Eliud Kipchoge and lesser-known athletes including: Isaiah Bird, a 10-year-old wrestler who was born without legs; German boxer Zeina Nassar; wheelchair basketball standout Megan Blunk; Canadian soccer phenom Alphonso Davies; Seahawks rookie Shaquem Griffin; and triathlete Charlie Jabaley.

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"Me personally, I really want to get this conversation to move away from the anthem", Jenkins said in an article published Wednesday by the Washington Post. "Stay that way", Kaepernick said in his voice-over, before appearing onscreen toward the end of the ad.

"He's done a lot for the African American community, and it's cost him a lot".

Nike's ad campaign has galvanized supporters and critics alike on social media.

The endorsement deal between Nike and Kaepernick prompted a flood of debate Tuesday.

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