Streaming Superstar ‘Ninja’ Leaves Twitch for Mixer

03 Août, 2019, 23:16 | Auteur: Christine Menetries
  • Microsoft’s Mixer Lures Top Gamer Away From Amazon’s Twitch

The announcement was made over Twitter with a video of a mock press conference. If you're into streaming - or just passively absorbing information about it like basically everyone else - you'll know that Twitch is by far the biggest platform in the space.

"I love what I do and will still be actively streaming and continuing to interact with my fans, " he said. That's noteworthy because Ninja started out as a popular Halo streamer before going on newer titles; he is most recently famous for streaming Fornite. Ninja will now stream exclusively on Microsoft's Mixer service.

The news may come as a shock to Ninja's long time Twitch subscribers, which has risen to over 14 million.

This is a huge effort by Microsoft to capitalize on Ninja's renown. Just like on Twitch, Ninja said he plans to stream from 9:30 AM CST to 6 PM CST every single day.

No matter what happens, the game streaming world is changing.

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"At the same time, the departure is also a chance for other Twitch streamers to scoop up some of the more casual viewers of Ninja's streams".

Ninja kicks off his first Mixer stream during the Lollapalooza music festival from August 2 through August 4, Microsoft said in a statement. Regardless of what his Mixer follower count actually is, he's got a long way to go before he's anywhere near having the 14.7 million followers his Twitch channel now has. Mixer provides me with more ways to connect with my community.

Blevins' announcement could prove a game-changer for Mixer, with the Microsoft platform having struggled to match the popularity of Twitch since it's launch in 2016.

A source from Twitch confirms to us that, earlier in the year, a bidding war for Ninja began among Twitch, YouTube Gaming, and Mixer, with numbers discussed ranging $50M-$100M.

Ninja now has his hands in several different projects, including a movie and a book, and he'll be kicking off his first stream tomorrow on Friday, August 2 at the start of Lollapalooza in Chicago. "We wish him the best of luck in his future endeavors".



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