Heineken halts production in Mexico as nation shuts down over coronavirus

04 Avril, 2020, 02:09 | Auteur: Adelaide Bullion
  • Since the start of the virus crisis Corona beer has been the punchline of some questionable jokes and memes

Grupo Modelo, which produces and exports several popular beer brands including Corona, Pacifica and Modelo, will be temporarily suspending production after its breweries were deemed non-essential by the Mexican government.

"In the event that the federal government considers it opportune to issue a guarantee confirming beer as an [essential] agro-industrial product, at Grupo Modelo we are ready to execute a plan with more than 75 percent of our staff working from home and at the same time guaranteeing the supply of beer", the statement continued.

This week, the Mexican government announced the suspension of non-essential activities in the public and private sectors until April 30 in an effort to curb the spread of the virus.

However, in late February, Constellation Brands, which owns the Corona label, denied the rumor and said sales had stayed strong in the U.S. even as the virus has spread internationally.

Mexico announced on Thursday they have 1,510 cases of coronavirus with 50 deaths.

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Corona beer production is being halted during the coronavirus crisis, according to reports. CEO Bill Newlands said in an earnings call the brand has "ample supply to meet consumer demand" and doesn't expect shortages in the near term.

Corona Hard Seltzer, which launched in early March, is also off to a "strong start", according to a company earnings release.

Beer and other alcohol are rising in sales this month as Americans are being forced to hunker down in light of the coronavirus.

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